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Choosing the best email service provider (ESP) for affiliate marketing can be a daunting task. There are many different options, and it’s essential to pick the one that fits your needs and budget. To help you make the best choice, we’ve compiled a list of the top email service providers for affiliate marketing!
These hand-picked options are some of the best ESPs to run your affiliate marketing campaigns with. They provide a range of features, including automation, email templates, and tracking capabilities, making managing and optimizing your movements easier. They also have excellent pricing options to find something affordable for any budget.
Let’s get right into it.
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What Are the Best Email Service Providers for Affiliate Marketing?
We put together a list based on recommendations by many of the top ClickBank affiliates and offer owners. Here are 10 of the best email service providers you can use for your affiliate marketing campaigns:
AWeber is known for its strong customer service team and easy-to-use interface.
It offers hundreds of pre-built templates to help you quickly create beautiful and practical emails. In addition, it provides advanced analytics tools such as heat maps, click-through rates, open rates, bounce rates, conversion rates, etc., so you can track exactly how your campaigns are performing.
Aweber also offers a variety of features, such as autoresponders, split testing, segmentation, and automation, that are designed to help you optimize your campaigns for the best results. Plus, its integration with Google Analytics allows you to track subscriber behavior and see what’s working and what isn’t.
- Create emails that practically design themselves to help you save time
- Skip the learning curve and save time
- Put your emails on autopilot and have a genuinely hands-off experience
- Get higher open rates, clicks, and sales with powerful segmentation, testing, and automation tools
- See what’s working with robust analytics
Aweber offers these pricing plans:
- Free: $0
- Lite: $12.50/month
- Plus: $20.00/month
- Unlimited: Contact them for a quote.
Best For Personalization.
Sendlane is the perfect tool for creating a personalized customer experience that keeps customers returning repeatedly.
The platform offers an easy-to-use drag-and-drop builder that allows users to create stunning emails easily. Sendlane also has robust automation tools that segment customers based on their behavior and interests. This feature makes it easier to tailor content directly to a customer’s needs, significantly increasing engagement and lifetime value.
With powerful analytics tools that provide insights into how emails perform, affiliates can make informed decisions about optimizing their campaigns for maximum success. These analytics also provide valuable customer engagement and purchase history data, which can be used to create targeted campaigns to increase loyalty and repeat purchases.
On top of all this, Sendlane offers excellent customer service available should any issues arise while using the platform. This level of support ensures that store owners are never left in the dark when running their campaigns effectively.
NOTE: We actually had a chance to catch up with Sendlane CEO Jimmy Kim (who also happens to be a Platinum seller), if you want to see his top 3 suggestions for success.
- Increase ROI on email campaigns with features like A/B testing, automated welcome series, and more.
- Personalize your customer experiences by segmenting customers based on behavior & interests.
- Leverage data-driven marketing insights to make informed decisions about how to optimize email campaigns for maximum success.
- Ensure emails are delivered with industry-leading deliverability tools.
- Integrate with popular third-party services for even deeper data insights.
- Connect and manage multiple stores from one easy-to-use platform.
Sendlane costs $173 per month for up to 5,000 contacts.
Best For Maximizing ROI.
ExpertSender is an email service provider (ESP) explicitly designed with affiliate marketers in mind. This powerful platform lets users control their email marketing process and maximize their ROI. It provides users with a wide range of features aimed at helping them optimize their marketing efforts, such as automated campaigns, email personalization tools, advanced segmentation capabilities, and more.
ExpertSender provides numerous benefits that make it ideal for affiliate marketers. The platform makes it easy for users to create sophisticated campaigns tailored to their needs.
Additionally, the platform allows users to track the performance of each campaign and analyze the data collected to determine what works best for them. Furthermore, users can easily integrate third-party services into their campaigns, such as social media platforms and payment processors.
- Learn who your customers are and target them more accurately with detailed behavioral segmentation and accurate analytics.
- Improve your sales results and profitability by optimizing campaigns for maximum ROI with A/B testing, automated welcome series, and various other features.
- Build customer engagement and loyalty by personalizing their experiences through dynamic content blocks and email templates.
- Broaden your marketing reach by integrating third-party services such as social media platforms and payment processors.
Custom quotes are available for ExpertSender.
4. Green Arrow.
Best For High-Performance Delivery.
GreenArrow is the ultimate choice for anyone looking to take their messaging capabilities up a notch.
With its high-speed delivery, invaluable insights, and customizable integration options, you can ensure your business is always on top of the latest trends as it grows.
One of the most important aspects of any ESP is reliable delivery. That’s why GreenArrow offers high-speed delivery for all of your emails—so you can be sure that your messages are getting delivered quickly and efficiently. The platform also provides advanced analytics to track email performance in real time. This makes it easy to monitor campaigns and adjust them as needed for improved results.
With GreenArrow, you get access to invaluable insights into subscriber behavior on both a global and individual level. You can gain insight into who is opening emails, which links they click on when engaging with content, and much more. This makes it easier to develop targeted campaigns that reach the right audience at the right time – allowing you to maximize engagement rates and optimize conversions.
- Engine On-Premises Edition: This comprehensive solution offers high-speed delivery and flexible support for larger organizations.
- Engine Cloud Edition: A cloud-based offering providing enterprise-grade capabilities to smaller businesses with lower overhead costs.
- Marketing Studio: An intuitive interface allows users to create sophisticated email campaigns easily.
- Inbox Monitoring: Monitor emails on your domain in real-time, ensuring excellent delivery and tracking accuracy.
GreenArrow offers these pricing plans:
- On-Premises Plans:
- Standard: $600/month
- Pro: $800/month
- Enterprise: $1000/month
They also offer cloud-hosted solutions for those who do not need an on-premises solution.
The cloud plan pricing starts at $250/month for 300k emails and goes up to $1000/month for 4M emails.
Best For Reliability.
If you are looking for a reliable and robust solution to take your business from good to great, look no further than MaroPost. Big names in our industry like Perry Belcher swear by MaroPost – but it’s definitely best for more established businesses.
This intuitive platform offers robust features and capabilities such as order management, catalog management, and checkout customization. Plus, it comes equipped with an array of integrations, including payment gateways (PayPal, Stripe), email systems (Mailchimp), analytics platforms (Google Analytics), shipping solutions (UPS), and more.
In addition to their commerce cloud solutions, MaroPost provides the Marketing Cloud – an automated marketing solution that helps businesses harness the power of Email & SMS messaging. This cloud-based service allows users to reach out to customers with personalized messages sent directly through their mailbox or mobile device.
The message delivery rate is also unparalleled due to its built-in spam filters that ensure each message reaches its intended recipient within minutes of being sent out. Users can easily track their campaign’s success by leveraging advanced analytics tools that provide detailed insights into how many people opened or clicked through each message.
- MaroPost allows you to engage with your audience across different channels like email, SMS, push notifications, and social media.
- MaroPost’s drag-and-drop automation tool makes creating multi-step customer journeys easy and hassle-free.
- You can quickly increase engagement with data-driven marketing and get the best ROI.
- MaroPost also allows you to unify your multi-channel engagement and use data to tailor emails for maximum effectiveness.
MaroPost offers these pricing plans:
- Essential – $251/month
- Professional – $764/month
- Enterprise – $1,529/month
Best For Integration.
Blastable is an email service provider (ESP) specializing in affiliate marketing, which makes it an ideal fit for many of our clients – particularly those who are newer to the space or those without an unlimited budget.
What makes Blastable great? It provides its users with a host of impressive features, including easy integration with existing ESPs, unlimited creative possibilities, and targeted follow-up messages. With these features, you can create personalized campaigns that drive actual results.
One of the most significant benefits of using Blastable is that it offers unlimited creative possibilities to create effective campaigns that engage customers and boost conversions.
With its powerful customization tools, you can design emails with dynamic content, beautiful visuals, and personalized messaging to ensure maximum engagement with your target audience. Additionally, Blastable allows you to track and analyze your campaigns in real-time so that you can adjust your strategy accordingly. This makes it easy to optimize your campaigns for maximum performance.
Another significant benefit of using Blastable is its ability to provide targeted follow-up messages. This feature allows you to send customized messages based on user behavior or preferences.
- Real-time analytics ensures that your email campaigns perform well and your ROI increases.
- Easily import your contacts from other email services or create a list in minutes.
- Send unlimited emails with no limits on the number of recipients.
- Advanced list segmentation allows you to target customers and send more relevant messages.
- Unlimited autoresponders enable you to automate customer communication, increasing time efficiency.
Blastable offers three pricing plans: a free trial plan with up to 1,000 subscribers, 10K Plus for $99/month, and 10K Pro, which is quote-based.
Best For A/B Split Testing.
With a wide range of services specifically designed for businesses of all sizes, Sendloop offers everything you need to grow faster and increase delivery rates.
For digital marketers who want complete control over their email campaigns, Sendloop Studio™ is an ideal choice. This platform allows users to manage their entire email marketing process in one place.
From creating beautiful emails with its drag-and-drop builder and testing them with A/B split testing to tracking performance and segmenting customers based on engagement or other criteria, Sendloop can do it all.
Plus, with advanced analytics tools that provide valuable insights into customer behavior, you can make informed decisions about your campaigns.
- Reputation monitoring provides visibility into the quality of your emails, giving you insight into potential issues and allowing you to take proactive measures to protect your sender’s reputation.
- Microsoft SNDS and Google Postmaster Monitoring will give you detailed reports on email delivery performance across different ISPs so that you can identify any areas for improvement.
- Tailor-made managed email delivery ensures fast and reliable delivery of your emails,
- Instant delivery monitoring and proactive actions allow you to identify email deliverability issues quickly.
- Transform your email marketing into a high-converting channel with Sendloop’s powerful features.
Sendloop offers a range of pricing plans, starting from $9 per month. These plans are tailored to meet the needs of different businesses and can be expanded as needed.
8. Hubspot Marketing Automation
Best For Automation.
With Hubspot’s powerful automation tools, you can send emails introducing potential customers to your products or services and encouraging them to take action. At ClickBank, we use Hubspot for our own email operations – and we consider it essential to our growth!
Customizable personalization options let you tailor these emails for each customer, helping ensure your message resonates with them at every step. Plus, with drag & drop email designs, creating professional-looking emails has never been easier – no coding necessary.
HubSpot also makes it simple to automate activities such as webhooks, scoring leads, and assigning leads to sales teams. This allows you to streamline your processes so that all the necessary steps are completed without manually doing each. Additionally, Hubspot makes it easy to manage large amounts of data in bulk by allowing you to update properties or copy values effortlessly – saving precious time and effort on tedious tasks.
- Automate dozens of tasks to ensure your affiliate marketing efforts are running smoothly, from automating emails to scoring leads and assigning them to teams.
- Easily visualize and customize your workflows so that all necessary steps are completed without having to do each one yourself manually.
- Automate lead nurturing with email drip campaigns, which allow you to send personalized emails at every stage of the customer journey. This helps ensure that each customer feels supported throughout their experience and is more likely to convert.
Hubspot offers two main pricing plans: Professional, priced at $800 per month, and Enterprise, priced at $3,600 per month.
Best For Security.
Tutanota is an excellent choice for maximizing your data security.
With Tutanota, you can be sure that all your emails and personal data are securely encrypted end-to-end. Plus, their top-of-the-line technologies like TLS encryption and Perfect Forward Secrecy provide users with added protection to help keep their connection safe from potential threats.
Tutanota has been designed with security in mind from day one, offering users end-to-end encryption on all emails and additional features like two-factor authentication and passwordless logins. Plus, their user-friendly interface makes it easy for anyone — regardless of technical know-how — to take advantage of their fast email service without having any hassle or confusion getting set up!
All of this combined makes Tutanota one of the best email service providers out there when it comes to keeping your communications secure.
- End-to-end encryption helps keep your communications and emails secure, while Tutanota’s zero-knowledge calendar keeps your schedules and appointments safe.
- Additionally, TLS encryption is enabled by default to ensure maximum login protection
- Tutanota is also GDPR-compliant; all data is stored in Germany, providing users with the peace of mind of knowing their confidential information is safe and secure.
- Tutanota offers an anonymous email service — meaning no tracking or ads — so you can have confidence that your emails are private and secure.
Tutanota offers three different plans to suit the needs of its users.
Their Premium plan starts at €2 per month when paid yearly, and Teams at €4 per month when paid annually.
Each plan provides additional storage and features that ensure your emails are secure and confidential.
Best For Ease Of Use.
Mailchimp is one of the best email service providers (ESPs) for affiliate marketing. With its powerful automation features, personalization capabilities, and data-driven recommendations, businesses can take their communications and promotions to the next level.
If you’re newer to affiliate marketing, Mailchimp offers plenty of affordable plans, while also providing advanced automation features that let you send emails based on customer behavior.
For example, if someone abandons their shopping cart without completing a purchase, you can automatically trigger an automated email to remind them of the items they left behind. This automation ensures that your customers are constantly engaged with your brand and keeps them returning for more.
Mailchimp also has powerful personalization capabilities that make it easy to create personalized messages for every subscriber on your list. With personalized messages, you can tailor content based on each person’s interests or preferences.
This helps build stronger relationships with your customers by showing them that you understand their needs and desires. Personalized messages also help increase conversions because customers are more likely to click through when they see something relevant to them in their inboxes.
- Deliver the right message at the right moment to get your news to the right people. MailChimp’s beautiful templates let your brand shine, and their reach across channels enables you to target people on multiple platforms.
- Plus, with Landing pages and Digital ads, it’s never been easier to promote your business and see it all come together.
- Start building an audience that gets engaged; MailChimp makes it easy to manage your contacts and segment them for more personalized campaigns.
- With A/B testing, you can optimize the performance of your campaigns to get maximum results.
Mailchimp offers four different plans to help meet any budget and marketing needs:
- Their Free plan offers basic features such as contact management, email automation, audience segmentation, and analytics.
- The Essentials plan for $13 per month adds features such as segmented A/B testing and advanced reports.
- Standard is the most popular plan at $20 per month, including automated workflows, advanced segmentation, and e-commerce tools.
- Lastly, their Premium plan offers the most features at $350 per month with integrations for CRM systems and call tracking software.
Key Features Of Email Service Providers
Now that we’ve reviewed the top email service providers, let’s look at some key features that make them stand out!
All email service providers should offer secure infrastructure with data encryption and authentication to protect users’ communications. Many also provide two-factor authentication for added security.
Security is essential regardless of the industry you’re building a list for as an affiliate marketer.
From car title loans that require secure communication of sensitive personal data to health and wellness programs that need to protect the privacy of their members, email security is paramount.
When building an email list, you must ensure that the service provider offers enough storage space to meet your needs. Some providers offer unlimited storage space, while others may limit you to a certain amount of emails or contacts.
As you scale up your list, having enough storage space for your emails is critical as an affiliate marketer.
Audience segmentation is an essential feature for email service providers. It allows you to send targeted emails to different segments of your list based on factors such as age, gender, location, interests, and more.
This helps to ensure that the right message is sent to the right person at the right time. Audience segmentation can also be used to create custom messages for different types of customers or leads – this is key to make sure you’re not creating too much list fatigue or audience churn.
If you’re targeting people interested in purchasing jewelry, for example, being able to reach only those wanting engagement rings with a specific message that speaks to their needs and interests makes it much more likely that they will be interested in your offer.
Speed is an essential factor for any email service provider. You want to ensure that your emails are sent quickly and efficiently and not stuck in a queue waiting to be sent out.
Look for a provider that offers fast delivery times and reliable uptime so your messages always get through when needed!
Most modern email service providers offer some form of automation. This can include automated messages such as welcome emails, follow-up messages, and promotional offers.
Automation can trigger specific actions based on user behavior or past purchases. For example, for an IT consulting firm, this can include sending reminders to customers when they need to renew their support subscriptions or offering special promotions to customers who have been loyal for a certain period.
Automation allows you to save time and energy in your marketing efforts while still delivering personalized messages that speak directly to each customer.
Integrations with Other Programs
Many email service providers offer a range of integrations with other programs and services. This can send messages directly from other applications, such as CRM systems or e-commerce stores.
In addition, some providers also allow you to connect with social media sites so you can post updates on Twitter or Facebook alongside your emails. For example, if you show people how to start a blog and you’ve just published a new post about the tools people need to get started, you can send an email notification and post a link on your social media accounts simultaneously.
Speaking of integrations, ClickBank integrates with a number of popular email service providers. Check out our full list of ClickBank integrations here!
Reporting and Analytics
Another critical feature of email service providers is reporting and analytics. This allows you to track the performance of your campaigns and emails, so you can see which ones are working best for your business.
With detailed reports and a list of people on your email list interested in something like car title loans, you can identify trends and behaviors that will inform future campaigns.
This understanding allows you to decide better who to target, what to offer, and how your messages should be crafted for maximum results.
When selecting an email service provider as an affiliate marketer, it’s essential to consider all available features and options. With the above in mind, you can decide which provider is best for your needs.
The success of your affiliate business depends on how well you can connect with your audience and ensure that the right messages are delivered at the right time. Having a reliable email service provider is critical to achieving this goal and maximizing the lifetime value of every lead and customer you add to your list!
Hanson Cheng is the founder of Freedom to Ascend. He empowers online entrepreneurs and business owners to 10x their business and become financially independent. You can connect with him here.